"High culture is urban culture."
Oswald Spengler
Cities change. In order to secure future development, improvements in quality of life and image, you need actors from all social milieus that see this change through, shape it and make it understandable. That's because institutions and facilities are in demand that are anchored in city management and can project themselves into many urban environments, act as a unifying influence in these communities and have a strong communication impact. City marketing organizations whose goals are not satisfied by city promotional efforts are well suited for this task.
Cities in particular require social changes in addition to the creation of sustainable infrastructure (schools, homes, kindergartens, jobs...) for their citizens in order to establish a good urban culture. Because where urban dwellers strongly identify with their city, where they come together and can put their strengths to the test, those cities will be able to develop more successfully, preserve and develop their quality of life more successfully and in the end improve their images.
The following are some speakers and discussants:
- _Bernadette Spinnen, Leiterin Münster Marketing
- _Yasha Young, Künstlerische Leitung Urban Nation
- _Referent des Forum für Kultur und Ökonomie
- _Referent von Berlin Partner für Wirtschaft und Technologie GmbH
The following events will be devoted to this topic:
- _Four lectures by renowned speakers
